Marketing Fundamentals & Storytelling Strategies

Nonprofits large and small are tasked with sharing the stories of impact of an organization, but sometimes this work is easier said than done. In the hectic day of the nonprofit, sometimes managers spend their time communicating more internally than they do externally. This workshop is designed to help nonprofits gain an understanding of marketing fundamentals, while also discovering how to use stories to generate both clients and donors. Participants will learn how to: (1) Utilize low-cost marketing methods that have high returns; (2) How to utilize storytelling formulas to create calls to action; and (3) How to create a brand and marketing strategy that shares the important work of an organization’s programs and service.

Date: 4/5/2024

Start Time: 1:00 PM CT

End Time: 4:00 PM CT

Location:
North Texas Nonprofit Institute 
700 Highlander Blvd #205
Arlington TX 76015 [MAP]

Audience: All

Topics:

  • Marketing/Public Relations/Communications

Cost: $40

Marketing Fundamentals & Storytelling Strategies